Innovative Consulting Solutions
Technology Transformation
Clients bring us in to audit their existing technology architecture and platforms, media supply chains, user experiences / acquisition funnels, MarTech/Subscription/Data systems, and development team operations and then provide specific solution assessments, recommendations and roadmaps, leading teams through transformations to achieve optimal performance. We help clients build product/tech strategies budgets and forecasts, lead Build vs. Buy decisions, oversee 3rd party solution evaluation and requisition, and create/manage staffing plans and development teams.
Product Team Transformation
We mentor product teams and product managers to achieve high performance through methodologies designed to bring transparency and fast delivery to users (Agile Transformations, Prioritization Rubrics, KPI Trees), focus around setting and exceeding goals, test and measurement strategies, and optimal feature specification and prioritization methods - all to delight customers while achieving business goals.
Data-Driven Business Transformation
We help clients achieve peak business/product performance through running cross-functional collaborative product design workshops, constructing team exercises to foster buy-in and focus around top priorities (eg KPI trees, OKRs, etc) and lead data science & analytics teams to construct data pipelines and real-time dashboards/alerts for teams to monitor and optimize performance.
Product Positioning and Partnerships
We help innovative companies perfect their positioning, roadmap and GTM strategy to gain better traction within the media/publishing sector. We help clients with competitive analyses as well as review positive/negative sales engagements and guide them through product positioning improvements to help them better articulate their Unique Selling Points and ways to better resonate and stand out to prospects. We hear pitches and review GTM materials including product roadmaps and pricing models and give detailed "voice of the customer" feedback drawing from our media executive background. We then help companies with outreach and warm introductions to new prospects based on our large personal network and have helped them win significant new business.
Technology Innovation and IP
We help clients invent and architect innovative solutions, draft patent applications and oversee patent filing strategies to protect new Intellectual Property and have helped them secure robust awarded patents from the USPTO.
Jon Dakss, Founder and Lead Advisor
Jon has spent his 20-year career leading product and engineering teams to build innovative and award-winning direct-to-consumer digital experiences at large scale, super-serving users and driving new business growth. An early Internet and Interactive Video pioneer and inventor of nearly 40 technology patents, Jon launched a startup in 1999 to commercialize video technology he had invented at the MIT Media Lab. Their demo for buying props and clothing in an episode of “Friends” using your TV remote received significant industry attention and led to their acquisition by a company ultimately acquired by Ericsson and the launch of highly successful TV-Commerce experiences like HSN’s “Shop By Remote.” At NBCUniversal Jon led numerous companywide technology, product and innovation teams in the Office of the CTO, helping launch new digital businesses and hundreds of industry-first experiences across the entire brand portfolio ranging from Online Streaming Video, to Responsive Websites and Mobile Apps, to Second Screen Interactive Experiences to Virtual Reality. Prior to founding Palladium, as EVP & Chief Digital Officer at EPIX (An MGM Company) he led the development and launch of EPIX NOW, the highly-rated Direct-to-Consumer subscription platform, awarded two Webby honors for Best Streaming Service.
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